PruHealth has become a competitor of scale in the UK Private Medical Insurance (PMI) market following the completion of the acquisition of Standard Life Healthcare by Discovery Holdings* of South Africa.
The acquisition opens a new chapter in PruHealth’s development, boosting cover to 700,000 lives and market share to 11 per cent, demonstrating its commitment to the UK market and making it the fourth largest PMI provider in the UK.
Neville Koopowitz, previously CEO of Discovery Health, has been appointed CEO of PruHealth, and has transferred to London. Herschel
Mayers continues as the CEO of PruProtect.
This transaction provides PruHealth with a significantly strengthened competitive position in the UK PMI market. The business will draw on its combined core strengths in product innovation, wellness and service delivery to offer one of the broadest and most flexible health insurance plans and product ranges in the market.
Full integration will roll out over the coming months. A product suite building on the best of the current PruHealth range and the range previously offered by Standard Life Healthcare is scheduled to be launched later this year.
Via EPR Network
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